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You often have only one chance to make an impression on a person. Prospective customers will form their opinion of a business in seconds. Your logo is extremely influential; due to it is often the first thing a customer will see. When a customer becomes familiar with your business, the logo is what is associated with the company name. This is why it is important to spend a substantial amount of time when designing or choosing your logo.
1.) Get Creative
2.) Negative Space
3.) Logo Brand