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Are you ready to meet another member of the "Get Creative" Team? We hope you are enjoying our Staff Bio series. In December we introduced you to Steve and Sheila Ruff, owners of Creative Printing of Bay County. We have so many wonderfully talented people on our team and we want you to get to know a little about them all.
This month we introduce you to Sandi Sciolino. Sandi has been with us now just over a year. She takes on many roles here at Creative Printing. Her primary roles are invoicing and proofing, however she often works in customer service. She is a cherished member of our team where every role is very important in getting your print jobs completed by our deadlines.
You've worked on a design with your graphic artist. You've decided whether your business cards should be matte or glossy. You've settled on the quantity of new brochures to order for your small business.
Once the design and layout of your print job are finalized, you'll be asked to review a proof. A proof is a document or image that will show you exactly what your item will look like when it's printed. This is your last opportunity to change your mind about design elements and to check all the details to ensure there are no mistakes.
Here is what to look for when you review a printing proof:
- Check the colors. Make sure the colors you see are what you expected. Do the font and background colors coordinate with your company logo?
- Check the graphics. Make sure the correct, current version of your company logo is being used. If you've been thinking about redesigning your logo, consider doing that before ordering new print supplies that will soon be outdated.
- Check the text--including phone numbers and addresses. Your print professionals can help with colors and graphics, but they might not realize that your office phone number ends in 2354 rather than 2345. Check and double-check these important details.
- Take a step back and review the overall print job. Is it generally pleasing to the eye, interesting, and easy to read? Remember, this is your last chance to make any changes, so if you have reservations, now is the time to speak up.
What happens if there is an error or change needed on your printing proof?
Don't worry! We'll make the changes and create a new proof for your review. You'll have to sign off on all the changes and approve the proof before we proceed with the print job, giving you final control over what we print.
We understand budgets and deadlines. A careful review of your printing proof can save you both money and time, important resources for any small business.